Plan funding, customer, product, data, hiring, and market stories
For growth companies
Turn every newsworthy company moment into focused media outreach.
Stract helps Series A and later teams shape customer proof, funding milestones, product momentum, leadership perspectives, and market stories into relevant journalist and podcast outreach.
Story pipeline
Recurring company moments worth reviewing
Find journalists, podcasts, publications, and creators by story fit
Give comms, leadership, and marketing a shared outreach record
Newsworthy stories need a repeatable review process.
Series A and later companies have more possible stories than a team can pitch. Stract helps teams decide what deserves attention, who should hear it, and where outreach stands.
Story pipeline
Not every story is a launch, but every story needs a reason now.
Series A and later teams have a steady stream of moments that may matter to the market. Stract keeps the angle, proof, and intended audience clear before outreach begins.
Relevant reach
Find media voices that match the specific company moment.
A funding milestone, customer story, category POV, or product expansion will each need a different media map. Stract helps teams find the journalists, podcasts, publications, and creators whose recent work suggests real fit.
Team coordination
Keep leadership, comms, and marketing aligned on progress.
As more stakeholders get involved, outreach can fragment across docs, inboxes, and status meetings. Stract keeps story context, prospect fit, ownership, and follow-up in one shared workspace.
Proof
Customer traction, revenue signals, research, and category evidence
Audience
Investors, buyers, partners, talent, and industry insiders
Channel
Journalists, podcasts, publications, and creators matched to the story
Leadership-ready status
Every story has a clear angle, owner, audience, and next step.
Keep executives, communications, and marketing aligned without turning outreach into a reporting project.
Choose the newsworthy angle
Clarify what changed, why it matters now, and which audience should care.
Find the right media map
Build a prospect list around the specific story, coverage context, audience, and channel type.
Manage the campaign record
Track ownership, status, notes, and relationship history so each story builds the next one.